Simplicity

I've been a digital designer for almost  two decades,  freelancing to small start-ups to large corporate institutions. I've learned design works if the audience is truly engaged and feels their experience is clean, seamless, vibrant and efficiently validating of their time. I design for visual affirmation for what's good. I design for my clients so their digital or print presence are vibrant conversations with their audience.

Print

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Digital

Governors State University website

Governors State University

Client: Governors State University
Role: Web Design Manager

- Using web analytics and student/staff surveys, produced a UI/UX strategy and redesign for students to find information and calls to action efficiently 

- Designed and applied the whole site redesign implementeing the university re-branding

- Maintained the site's Content Management System and trained all departments and colleges on its use to update their pages and to follow best practices on the site

Governors State University FAFSA website

Governors State University
FAFSA Microsite

Client: Governors State University
Role: Web Design Manager 

- UI/UX work for the designed look, architect, branding and images for GSU's Financial Aid department promoting FAFSA 

- Created and produced outside the university CMS

- Maintained the site as Financial Aid had further changes as their program changes

Governors State University 2017 Commencement Site

Governors State University
Commencement Microsite

Client: Governors State University
Role: Web Design Manager

- UI/UX work for the designed look, architect, branding and images for GSU's Commencement Program 

- Created and produced outside the university CMS

- Integrated social media elements to create a viral hub for the site

- Implemented live streaming unto the site for the live event

Hawaii Pacific University site

Hawai'i Pacific University

Client: Hawai`i Pacific University
Role: Director of Online Communication

- Designed and applied the whole site redesign and university branding twice 

- Using web analytics and student surveys, produced a UI/UX for students to find information and calls to action efficiently

- Maintained the site's Content Management System and trained all departments and colleges on its use to update their pages and to follow best practices on the site

Imgaination Publishing website

Imagination Publishing

Client: Imagination Publishing
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2003-2006

- Designed Imagination Publishing's public website with three redesigned iterations

- UX, graphics and Flash motion production

Won APEX Awards: Imagination Publishing website, Grand Award 2002

Motorola Connections website

Motorola Connections

Client: Motorola
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2005-2007

- Designed B to C webzine companion site for Motorola's Wireless division's print magazine "Connections"

- Maintained monthly production schedule creating online exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

Ronald McDonald House website

Ronald McDonald
House Charities

Client: Ronald McDonald House Charities
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2005-2007

- Designed Ronald McDonald House Charities first entry for an online presence

- Produced architecture for the UX for RMHC clients to find information efficiently

- Maintained monthly production schedule creating online exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

Wells Fargo Your Home website

Wells Fargo Your Home

Client: Wells Fargo
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2003-2006

- Designed B to B webzine companion site for Wells Fargo "Your Home" magazine

- Maintained monthly production schedule creating online exclusive graphics, collateral and interactive modules, migrating all print material online

Hewlett-Packard Business View website

Hewlett-Packard BusinessView

Client: Hewlett-Packard
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2005-2007

- Designed B to B webzine companion site for Hewlett-Packard's Enterprise division's print magazine "BusinessView"

- Maintained monthly production schedule creating exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

Yahoo! Insights email newsletter

Charles Schwab
On Investing Webzine

Client: Charles Schwab
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2004-2006

- Designed B to C webziner companion site for Charles Schwab's print magazine "On Investing" within their brand template

- Maintained monthly production schedule creating online exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

- Responsible for email schedule and delivery via third party email application to Yahoo! Small Business database

UPS RoundUPS website

UPS
Round Ups

Client: UPS
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2003-2006

- Designed B to B webzine companion site for UPS' Small Business division's print magazine "RoundUps"

- Maintained monthly production schedule creating online exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

MasterCard Mainstreet website

Master Card
Main Street

Client: MasterCard
Role: Senior Web Designer
Agency: Imagination Publishing
Duration: 2006

- Designed B to B webzine companion site for MasterCard's Small Business division's print magazine "Main Street"

- Maintained monthly production schedule creating online exclusive imaging, visual graphics, collateral and interactive modules, migrating all print material online

Applications

BKnow

Hi-fidelity prototype for proposed app that helps travelers in Bangkok, Thailand locate nearby restaurants, shopping centers, hotels, emergency info and more utilizing the Google Maps API. It will have the ability to favorite and forward a selection and be translated to Chinese, Hindi and Japanese languages.

one6thscale

Protpotype of proposed app that helps collectors of the lucrative one sixth scale figures to find pricing of the figures, specifically if they're at a convention, toy fair, flea market or shop that sells one sixth scale figures. It obtains current market pricing for new (mint), used, and Ebay pricing online to help the collector find the right price in dealing with retailers and sellers.

Antonio De Castro

An award winning graphic designer working in the design industry for two decades.

Contact  Me